Soft Toys

Perfect for little ones who like their cuddle toys with a bit of bite, our Dinosaur toy design is bursting with personality. Made with super soft j...

  Bring out baby's wild side with our new range of toys. The Wildly collection pairs the cutest animal characters with soft fabrics, hidden sounds ...

Your child will have a friend to look up to with our Geoffrey Giraffe Soft Toy. The playful character is exclusive to our Welcome to the World toy ...

Our Archie the Elephant character is perfect for newborn babies. The super soft, luxurious faux fur design means it's perfect for cuddling up to a...

When your child's first toy is our Ziggy Zebra, then their friendship will be black and white. Ziggy is made with luxuriously soft faux fur fabric,...

  Introduce your little one to their nursery in soft, reassuring style. Mamas & Papas' Welcome to the World interiors collection is our much-lo...

Introduce your little one to Monty the monkey soft toy. Crafted from super-soft faux fur, your little one will love snuggling up with their new be...

  Introduce your little one to their nursery in soft, reassuring style. Mamas & Papas' Welcome to the World interiors collection is our much-lo...

The Lamb Chime Toy from Mamas & Papas is an incredibly adorable character which will keep your little one entertained and stimulated when out a...

Introduce your little one to our giraffe beanie toy. Crafted from super-soft faux fur, your little one will love snuggling up with their new best ...

Introduce your little one to our monkey beanie toy. Crafted from super-soft faux fur, your little one will love snuggling up with their new best fr...

Your little one will love sharing playtime with our pink bunny soft toy. Crafted from super-soft faux fur, it can be used from birth - so it'll be ...

Your little one will love taking this fluffy teddy bear toy out and about with them. With a ribbon loop that hangs from their pram or car seat, it'...

Introduce your little one to our bunny beanie toy. Crafted from super-soft faux fur, your little one will love snuggling up with their new best fri...

This product includes: Dressed Doll, Additional Dress, Storage Bag Inclusive and imaginative, each 'dress up' doll is unique and special in its own...

Watch them build strength in their neck and shoulder muscles, at the same time as having a little fun! They can take a peek in the mirror as they’r...

Watch them build strength in their neck and shoulder muscles, at the same time as having a little fun! They can take a peek in the mirror as they’r...

Watch them build strength in their neck and shoulder muscles, at the same time as having a little fun! They can take a peek in the mirror as they’r...

A comfy padded mat in the softest faux fur, co-ordinating beautifully with other pieces in our Welcome to the World collection, this is the perfect...

A comfy padded mat in the softest faux fur, co-ordinating beautifully with other pieces in our Welcome to the World collection, this is the perfect...