Toy Shop

Our Archie the Elephant character is perfect for newborn babies. The super soft, luxurious faux fur design means it's perfect for cuddling up to a...

Perfect for little ones who like their cuddle toys with a bit of bite, our Dinosaur toy design is bursting with personality. Made with super soft j...

The Janod range of confetti musical instruments have a cheerful and colourful design. *************** A...

Your child will have a friend to look up to with our Geoffrey Giraffe Soft Toy. The playful character is exclusive to our Welcome to the World toy ...

Your little one will love to touch and feel these jittery strawberries. Crafted from super-soft linen, they vibrate when baby pulls on the cord a...

The Janod range of confetti musical instruments have a cheerful and colourful design. *************** A...

Why Buy Me? Different sounds and textures will stimulate your little one's senses Soothes sore gums thanks to the ring teether Easily attaches to ...

Bring out baby's wild side with our new range of toys. The Wildly collection pairs the cutest animal characters with soft fabrics, hidden sounds a...

Bring out baby's wild side with our new range of toys. The Wildly collection pairs the cutest animal characters with soft fabrics, hidden sounds a...

This safari inspired linkie toy will make a great travel buddy for your little one. It can be easily clipped onto your pushchair or carrycot to ke...

Tell your little one a tale from the garden with this lovely interactive activity baby book. Featuring our Grateful Garden characters, it's got c...

Introduce your little one to our giraffe beanie toy. Crafted from super-soft faux fur, your little one will love snuggling up with their new best ...

Introduce your little one to our bunny beanie toy. Crafted from super-soft faux fur, your little one will love snuggling up with their new best fri...

Introduce your little one to our monkey beanie toy. Crafted from super-soft faux fur, your little one will love snuggling up with their new best fr...

Three toys in one! Speakers, clickers and rattles. Comes apart easily, however it is equally as easy to put back together. A great first activity...

Stacking and Nesting Fun! Perfect for use on the floor, in the bath or as sand moulds.The 6 pieces can be put together to make a friendly faced pen...

We don't want to blow our own trumpet, but we think little ones will love our new Elephant Chime Ball soft toy. The playful elephant character is e...

Una the Unicorn makes every journey for your little one a mystical and magical experience! Her silky rainbow tail, glittery horn and stickers are s...

When your child's first toy is our Ziggy Zebra, then their friendship will be black and white. Ziggy is made with luxuriously soft faux fur fabric,...

First Friends take to the high seas! A fantastic new First Friends bath toy. Part of the First Friends Polar World. Wheels on the underside allow...

Mon Premier Bebe Calin Manon Sweet Dreams is a small doll whose 30cm size fits perfectly in your child's small arms and is ideal for hugging and c...

This cheerful bumble bee toy will put a smile on your little one's face. Crafted from super-soft fabrics it's finished with crinkly wings and rat...

The Tolo Toys Activity tackers are a set of 4 stacking and nesting cups with a water wheel making them ideal for use in the bath or pool.The clear ...

The Lamb Chime Toy from Mamas & Papas is an incredibly adorable character which will keep your little one entertained and stimulated when out a...